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How to write a business proposal
Stuck on how to write a business proposal? Is the process dragging you and your business down? A kickass business proposal needs to be clear
Blogging can make you money! How to turn your readers into raving fans
Raving fans are passionate, engaged, and loyal customers or followers who will go out of their way to promote your product or service. Blogging can
How to write kickass social media captions (with examples)
Social media can be so overwhelming, time consuming and frustrating. It sucks when you’re not getting much traction and it feels as though your posts
What content should be on your website’s homepage? (with examples)
There’s no doubt your website is the core of your business marketing strategy. But what content should be on your website’s homepage? After all, your
How to write an elevator pitch for your business (with examples and a template)
When you last met someone at a networking event, how easily did you communicate what it is you do? Were you a smooth talker, charming
Nailing the tone of voice for your business
Your business’s tone of voice is the compass point for making sure the communications in your business remain consistent. But… before you jump in and
The power of persistence – what cold calling taught us about marketing
When Carmen and I moved to London in 2008 we arrived in the middle of a snowstorm, and just as the Global Financial Crisis slammed
When you say you’re a perfectionist, are you really just procrastinating?
Perfectionism or procrastination? I’ll be the first to admit that I’m not a perfectionist. I’ve certainly made a whole heap of mistakes and pushed things
Our favourite online tools we use in our business
We’ve been running our business for nearly a decade now, and over the years the tech has advanced SO much. These days, it’s really easy
Follow the process: What we’ve learned from launching an online writing program
This week we took a huge step and launched David’s online writing program – WRITE YOUR NOVEL. This program is a combination of online videos,
How to establish an effective writing routine
Want to blog regularly in your business but are struggling to get it done? If your words don’t pour easily onto the page then I
How to build a business doing what you love
Nothing gives me more joy than jumping out of bed each day to serve my clients. Why? Because I LOVE what I do. It has
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