Every business is different and therefore your marketing strategy won’t be the same as others we’ve created in the past.
We don’t work with templates. Instead we get to know your business inside and out and create a marketing strategy that’ll get you the best results.
Our services encompass a broad range of marketing activities, including strategy, content planning, PR, website copy, blogging, thought-leadership articles, social media management and more.
Over the years we’ve worked with a wide range of clients, from small businesses to large corporates, and we’re proud of our track record. See for yourself some of our marketing efforts below.
WADSIH is a Western Australian tech hub focused on increasing the uptake, education, training and awareness of data science and artificial intelligence (AI) across the country.
Carmen works closely with WADSIH as part of a monthly PR retainer to increase WADSIH’s visibility across the media.
“Carmen has been amazing at raising our profile within the media and helping us with pitching stories to a range of publications. I’d recommend Red Platypus for anyone looking to increase their media coverage and improve public relations.” Alex Jenkins, Director of WADSIH.
The City of Wanneroo is a local government area stretching from Two Rocks to Girrawheen in Perth’s northern suburbs.
Carmen delivered a series of workshops on branding and marketing for small businesses as part of The City of Wanneroo’s remit to educate local businesses.
“I have attended Carmen’s training sessions on several occasions, always finding her presentations very informative, explained in a way that’s easy to follow and understand. She shares such a vast knowledge from her own career and life experiences while interacting well with those in the room.
I listen to Carmen’s podcast “The Committed Creative” each week, really enjoying the stories from the guests on her shows, always with plenty of tips to take away and carry into my own business or just simply the good feels for everyday life.
I highly recommend Carmen and Red Platypus, as a great support in business.”
Janice Hanney, Founder of Brew Crates and workshop attendee.
The University of Western Australia is ranked as one of the top 100 universities of the world.
Carmen worked in-house with UWA to assist in the re-launch of its new website, which included writing hundreds of new webpages.
“Carmen did amazing work for us on the Faculties and Schools we project at the University of Western Australia.
She shaped websites in a way that would have not otherwise been possible.
She was a huge help to the team with her positive, can-do attitude and her seemingly never-ending patience and perseverance.”
Kirsten Hyam, Editor at UWA.
Santosha Money Mastery provides money mindset coaching for business owners, and Santosha Bookkeeping is a bookkeeping business for small businesses.
Over a long-term retainer, Carmen worked with Santosha to increase its profile through award entry submissions, blogging, newsletters and website copywriting
“Carmen is an absolute delight to work with! She has helped me refine my business mission and values, develop content for my website and company brochure, and recently helped me write a finalist application for the City of Wanneroo Business Awards!
She has been awesome every step of the way, from helping me develop my ideas to understanding my writing style and producing written content that is just what I wanted and more.
She has not only taken the stress out of writing for me, but has also helped me develop my business and articulate my true vision. Thank you Carmen!”
Susannah Piek, Founder of the Santosha brand.
Curtin University is a leading global university transforming lives through education and research. AIESEC is a community of young people that organises internships around the world.
Carmen was asked to speak to students about the future of marketing and how they can actively go about getting jobs in marketing upon graduation, as part of a Curtin and AIESEC collaboration.
“I had the great opportunity to invite Carmen from Red Platypus to our student-run Panel Discussion event.
She graciously gave up their time to speak with myself and a body of students, all looking to understand how they can discover and develop their ideal careers.
She was a joy to meet and speak with, and I hope that we find the opportunity to cross paths again in the future.”
Joel Clement, AIESEC.
The Cheersy App shares the best places to dine and gives access codes for restaurants in and around Perth.
Red Platypus was engaged by Cheersy soon after the app launched, to help the business get media coverage.
“We used Red Platypus for our app’s media release. Within 24 hours they had created three different publications for differing audiences, and also provided us with invaluable advice and strategies for getting them in front of the right people. Needless to say, our story was picked up by major television and newspapers across our city, and gave us exactly the coverage we were looking for. A perfectly executed media release!”
Tyson Stolarski, Cheersy
Perth Systems is a Western Australian owned and operated company based in Perth and providing extensive range of IT products and services to support businesses.
Red Platypus wrote the website copy for Troy’s new website, which was targeted towards local businesses around Perth.
“I’m really happy with the quality of the work, especially considering the very vague directions I gave, you managed to work a miracle to turn that into great copy with just the right tone. The process was smooth and as easy as it could be from my side, and I wouldn’t hesitate to recommend you to anyone looking for copywriting services.”
Troy Cowin, Perth Systems
Liffey Electrical is a residential and commercial electrical business based in Perth’s northern suburbs.
Liffey Electrical reached out to Red Platypus to rewrite its website copy after being disappointed by a previous copywriting company based overseas.
“I had a great experience working with Red Platypus. Carmen was very helpful, easy to work with and delivered amazing results. I 100% recommended their services!”
Ciaran Ryan, Liffey Electrical
Jim’s Pest & Termite Control is a leading Australian pest control company, specialising in termite inspection and treatment.
Jim’s had an email newsletter list but the company hadn’t contacted their customers consistently, so they asked Red Platypus to create and send out a regular email newsletter.
“Carmen did a 12 month program for me and the content and consistency of her work and the out of the box thinking really impressed me and has led to more work. I strongly recommend Red Platypus, one of the better decisions I have made.”
Daniel Gomer, Jim’s Pest & Termite Control