We’ve all had those days… you’re staring blankly at the computer screen and a few minutes pass. You simply cannot think of a single thing to write. And you know you have to post something on your blog before people start to think your company has gone out of business, so infrequent are your updates.
But what to write about?
It can be a challenge figuring out an interesting topic that will be good grounds for further conversation. Finding something your readers will love is difficult.
But we’re here to help – we’ve come up with five ways to help you generate more blogging ideas.
Hubspot’s Blog Topic Generator
This free tool from Hubspot is great. All you have to do is type in three nouns and the tool will generate a number of blog ideas for you to use.
For example, we typed in marketing, blogging and writing. (Which aren’t strictly nouns, but anyway…) And here are some of the results we got:
– 7 things about writing your boss wants to know
– The worst advice we’ve ever heard about blogging
– 20 myths about marketing
– Why we love to write (and you should too!)
– 5 tools everyone in the blogging industry should be using
All of these topics are viable… and don’t be surprised if you see some of them on our blog in the future!
Use TweetChats to see what people are talking about
This Google document contains most of the chats that happen on Twitter. Search for topics related to your industry and copy the hashtag that’s used for the chat.
Paste the hashtag into the search box on Twitter and discover everything those people in your industry are talking about. No doubt you’ll find some interesting topics and questions that you might want to write about in your next blog post.
The best thing about this is that you’ll be writing a blog post on something you know for sure people are interested in.
Use StumbleUpon to get ideas
StumbleUpon is a great tool for idea generation because all you have to do is type in your topic, such as ‘marketing’, and a number of related articles will appear.
You can scroll down the list, searching through hundreds of headlines, until you find a topics that peaks your interest.
I’m not saying you should copy an article, but it’s a great way to spark your imagination and get the ball rolling on new blogging ideas.
Think of the type of content, not just the topic
Sometimes you might actually have a good blog topic idea but are unsure about the best way to write about the topic. Consider turning the content from words into something else.
For example, would a video work better to demonstrate a point? Or how about an infographic? Or maybe the blog post would work better as a photo essay?
It’s easy to get fixated on words but sometimes your audience might react better when the content is displayed in other formats, depending on the topic.
Here’s a list of 101 ideas to get you started on thinking outside of the box.
Listen to your audience
If you’re really stuck on a blog post topic, go back through previous readers’ comments on your old posts and see if there was a question or a comment that was very interesting.
Perhaps you could expand on this question or comment a little and work it into a blog post?
Maybe someone recently commented with another point of view to your blog post? Exploring another point of view and giving examples of this can entice further reader interaction on a new post, even if it’s related to your old topic.