Archive

Why you shouldn’t self-host your own video

You click on a video self-hosted on a website and it… Stops. Doesn’t work. Spends five minutes buffering and juddering and annoying you so much you click to another website. We see this all the time and it drives us nuts. Why? Like we’ve said before, video is king. Companies are using video more and more to tell their story, show off of their skills and attract customers. If you want to be taken seriously then having a video on your…

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How to make a routine while travelling

For the past four weeks I have been getting up every morning at 6 am to walk the dogs we’re looking after at our house sit in Cuenca, Ecuador. Three quarters of an hour later I make breakfast, grind some coffee, jump in the shower and make the bed. By 8 I’m out the door to catch a bus that takes me Spanish class for four hours, then I go to lunch with friends and head back home to do what…

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What not to do when crafting an e-newsletter

So, you’ve finally got some subscribers for your company newsletter. Problem is, you haven’t actually created an e-newsletter before and you have no idea where to begin. It’s important that you give a lot of consideration to what you’re going to put into your e-newsletter, as research shows a great e-newsletter can lead to sales. In 2013, 44% of email recipients bought at least one item because of a promotional email they received. So the pressure is on to get…

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How to get more blogging ideas

We’ve all had those days… you’re staring blankly at the computer screen and a few minutes pass. You simply cannot think of a single thing to write. And you know you have to post something on your blog before people start to think your company has gone out of business, so infrequent are your updates. But what to write about? It can be a challenge figuring out an interesting topic that will be good grounds for further conversation. Finding something…

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4 of the best inspirational blogs

‘It was the best of times, it was the worst of times.’ Charles Dickens’ immortal opening line of his novel A Tale of Two Cities is as applicable to our modern times as it was describing the turbulent times of London and Paris during the French Revolution. Bang – In comes the iPhone. Out goes the land line. Bang – in comes Facebook. Out goes the high school yearbook. Bang – in comes Twitter. Out goes the gossip column. Information…

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5 inspirational video campaigns

Need a bit of a pick-me-up? Running out of marketing ideas? Then you’ve come to the right page – we’ve put together a list of 5 inspirational video campaigns that have been hugely successful online. You might not have the budgets these films did but they’ll still inspire you to create amazing content for your business – they did for us. 5 inspirational video campaigns WestJet Airlines Christmas Miracle Last year WestJet (an airline we’d previously never heard of) had…

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[leading]Allegiant is a business WordPress theme geared towards online businesses and agencies.[/leading]

This theme is focused towards providing a complete showcase of your portfolio, sporting a full-page design that will surely wow your visitors.

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